In the study conducted by the Wellesley Hills Group, 200 published authors reported that the typical year-long investment of book writing yielded more and better speaking engagements, higher consulting fees and a higher closing percentage for their professional services.
The problem that tech writers face, as I've mentioned in earlier posts, is that the market is soft for books about technical writing. My advice to the members of our profession, though, is not to not write, but to expand the range of what we write about.
Jeff, I find this research very interesting and it was quite a surprise -- thanks for sharing it.
Added to what you said, I was thinking the experts would do so well to write tech stuff in readable language.
Not soft -- just as thoughtful as would allow those experts in other fields (who do not speak hard tech language) to use the deeper ideas and practical applications because they are so well written and explained.
Seems there is always a market in that field and it is far from a soft one in either results or skills to pull it off.
I'll be first in line to buy and read such a book and I bet others would too:-) What do you think?
Posted by: Ellen Weber | April 12, 2006 4:15 PM | Permalink to Comment