A friend of mine got married over the weekend. The night before, she was slaving over her wedding vows, trying to get everything on paper. Could this have been a good time for a copywriter?
I noticed that most wedding vows consist of a simple formula. Here it is in chronological order:
- Acknowledgement of length of time together as a couple
- How wonderful the experience is
- How down it can also get
- "Despite everything..."
- "...You are the one God has destined me for."
- "I will love you and cherish you forever"
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